Torre Velasca: the new multifaceted soul of the Milanese icon

The vocation to linearity, to chromatic cleanliness and formal is confirmed unchanged, together with a particular flexibility that responds to a basic “spatial sensitivity” for the entire original interior design.

The latter, like the facades, were restored with conservative direction and the aim of maintaining the distinctive feature of the original BBPR project unchanged, i.e. the typical functionality of the 1950s.

To do this, original cladding techniques and materials were used, as some elements were recovered or faithfully reproduced in line with the indications of the Superintendency, with the involvement of around 100 workers per day.

An approach that can also be pursued thanks to the precious collaboration with various specialized companies that have put some elements back into production, such as the handles designed by BBPR.

Kaleidoscopic soul

In addition to the architectural project, the commercial one also brings a breath of fresh air. Respecting the original intended uses, the new Velasca Tower will be enriched with spaces open to the public, such as business, catering and wellness areas. By opening the doors of a building that has always been exclusively private, the Tower will offer different experiences that will coexist in synergy, with spaces dedicated to offices and private apartments, as well as prestigious retail and restaurant projects.

The offices: contemporary face and efficient heart

Flexibility and functionality are the structural values that distinguish the open spaces used as the new offices of Torre Velasca: 11,000 square metres distributed over fourteen floors (from 2nd to 16th), which can be completely customized by the hosts.

To represent them, a dedicated lobby with independent entrances, elevators and stairs for exclusive use which allow those who use the offices on a daily basis to move independently and independently of the tenants and guests of the various restaurants.

Functional, also in terms of consumption. Always fully respecting the historicity of the building, the new offices in Torre Velasca were designed according to the highest standards of environmental sustainability and energy efficiency, with the aim of obtain international LEED Gold certification. In addition to responding to contemporaneity and performance from a technological and digital point of view, for which they have already been recognized with the Wiredscored Silver certification, which validates the high levels of digital connection and smart technology.

Among the prestigious companies that will populate the spaces dedicated to the new offices of the building, JAKALA, a leading MarTech company in Europe, Excellera Advisory Group, the large Italian corporate affairs consultancy firm, in addition to SI – Studio Inzaghi, an established law firm in the real estate sector.